![]() ![]() In the end, you need to have enough money to pay your obligations or you’ll go out of business.Įmphasizing the importance of cash is not a new idea, of course. Those may sound like extreme statements, but time and again I’ve heard managers complain, “If I’m making such big profits, why don’t I have any money?” It doesn’t matter whether your industry is high tech or low, smokestack or service. ![]() You can’t pay bills with profits-only cash.
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